by Dan Stratford | Apr 30, 2015 | Lawyer Marketing, PPC Consulting
Post Summary Case Study for Google Adwords How to Lower Cost Per Click How to Lower Cost Per Client Acquisition How to Determine if You Can Profit From Google Adwords In the early 2000s, Google Adwords (PPC, Pay Per Click) was often an easy “plug in and profit” way of...
by Dan Stratford | Apr 30, 2015 | Google Penalty Recovery
How do you know if your law firm website has been “penalized” by Google? First Step: Assess The Damage In the SEO industry, we have a few ways of defining penalties: 1-Penalty messages from Google in your Google Webmaster Tools. There are generally two types of...
by Dan Stratford | Apr 30, 2015 | Business
Link Building for Attorneys Link building can be very tricky, leading to more questions than answers. In fact, some SEO companies are so afraid to provide link building services they are saying that link building is dead, that you should never do link building. They...
by Dan Stratford | Apr 29, 2015 | Home Bottom, Law Firm Marketing Mistakes
Choosing the Right Law Firm Marketing Vendor for Your Law Firm Avoiding Mistakes Other Law Firms Have Made I have been consulting with law firms on matters of digital marketing since 2002, either as consultant for large service providers, as a freelancer, as...
by Dan Stratford | Apr 29, 2015 | Business, Home Middle
This is the full transcription of part 3 of 4 in a series that shows you how to audit or analyze the work of your SEO provider. You can see the whole video series in our Video Blog Series.